MediaWalker Activity

MediaWalker Activity

MediaWalker Activity

Case Study
The Brief

Johnsons Cleaners Mediawalker Activity

Johnsons Cleaners sought out eventeem to help with their leaflet distribution campaign, aimed at increasing awareness of Johnsons, specifically the various promotions they were offering, throughout the Brighton & Hove area. In order to achieve this, Johnsons wanted to give their campaign a hook, something that would stick in consumers’ minds longer than a simple leaflet.


The Solution
johnsons-cs

The Solution

Illuminated MediaWalkers & Brand Ambassadors

eventeem provided a team of three brand ambassadors led by an event manager, who distributed leaflets outside three Johnsons stores. In addition, our illuminated MediaWalkers stood out from the crowd, helping to increase reach in high footfall areas. This was particularly helpful when moving between locations, ensuring the promotion remained highly visible at all times.


The Results

The Results

4

eventeem Staff Days

1500

Leaflets Distributed

3

Locations

1

Activity Day


The Reaction

The Reaction

The campaign looked great – we’re looking forward to seeing how many redemptions we get from this

Marketing Executive, Johnsons Cleaners


Get In Touch

Find out how we can reach out to your customers in new & innovative ways