Roadshow
eventeem were briefed by Equinox to support their Full House community engagement roadshow, aimed at persuading householders to go the extra mile and recycle items from every room in their home, and not just the kitchen, visiting locations across three county boroughs in Wales.
Versatile staffing with an adaptive approach
We arranged a roadshow team consisting of an experienced event manager and two brand ambassadors who were able to engage effectively with the community, and spread the recycling campaign message, clearly communicating the benefits and educating residents on how they could recycle more items. Due to the varied demographic across the roadshow areas, we recruited versatile staff that could adapt their approach accordingly, also ensuring that we had at least one Welsh speaker on the team.
As we are based in the city, we know our promotional staff in Cardiff particularly well meaning able to hand pick the best people for community engagement campaigns in terms of their personality and approach to their work.
