Instore Sampling

Instore Sampling

Timely, Proven, Profitable


Instore Sampling

An Effective Sampling Format, Achieving Immediate Sales Uplift

Proven Concept

Instore sampling is one of the simplest but most popular method of reaching your target audience. Engaging with consumers at point of purchase is a proven concept that works time and time again and when executed well, by experienced and reliable promotional staff, it is common to achieve a considerable sales uplift.

Proficient Planning

Once we’ve discussed your preferred sampling locations, we will create a campaign schedule which reflects the most cost efficient method of covering these stores in good time. We will create a project timeline which outlines exactly what will happen when, and will keep you informed at every stage of the process.

Experienced Samplers

Staff selection is the key to the success or failure of an instore sampling activity and it is imperative that the promotional staff selected are the right people for the job. Our instore samplers are qualified (Level 2 Food Hygiene minimum), personable and driven to achieve targets. Furthermore, we will ensure they reflect your brand in terms of their demographic, personality and appearance.

Health & Safety

As part of our project management we will complete all health & safety paperwork relevant to each store group including risk assessment and method statement, also ensuring our staff are fully trained on manual handling, food preparation and allergy advice.


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Find out how we can reach out to your customers in new & innovative ways

We’d love to talk to you about your next campaign. Give us a call, drop us an email or let’s meet up for a coffee; it would be great to chat about how we can support you.